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ŠKODA UK has announced its support for this year’s Duchenne Dash, a charity bike ride to fundraise for Duchenne Muscular Dystrophy. Taking place on 6th June 2014, the Duchenne Dash will see more than 100 cyclists embark on a gruelling route from London to Paris in just 24-hours.

Milton Keynes, 20th May 2014 - ŠKODA UK will provide three Superb Estates and three ŠKODA Yetis to support cyclists along the route. The riders will travel more than 200 miles, passing through some of the most rural areas of France including Dieppe, Marines, Gournay En Bray and Villennes Sur Seine, before finishing up the cobbles of the Champs Elysee to the Eiffel Tower.

In 2013 the Duchenne Dash raised over £200,000 for the charity, and with even more supporters for 2014, aims to double the fundraising target for this year. Big names from the entertainment industry showing their support and taking part include British television presenter and journalist Krishnan Guru-Murthy, Sky News presenter Dermot Murnaghan, Channel Four Chief Executive, David Abraham, Director of Television for the ITV network, Peter Fincham, Matt Brittin, Vice President, Northern and Central Europe, and Lord Terry Burns, Chairman of Santander.

Emily Crossley, the director of the Duchenne Children’s Trust, and organiser of the Duchenne Dash, comments: “This year the support for the Duchenne Dash has been incredible - we’ve gone from 30 riders in 2013 to more than 100 taking part in 2014. We’re humbled by the incredible generosity of all those who have donated, and a huge thank you goes to ŠKODA UK for providing us with the support vehicles to make this event possible. With support from ŠKODA, we will continue in our efforts to fundraise and ultimately beat this disease by finding a cure within a decade, and to End Duchenne in Ten.”

A long-standing champion of cycling worldwide, ŠKODA provides support vehicles to the Tour de France, Tour of Britian and Prudential RideLondon as well as other major cycling events across the world. The brand also supports professional cycling teams including Rapha Condor JLT, Matrix Vulpine and Team Raleigh.

With an emphasis on performance, reliability, versatility and value for money, the ŠKODA range is popular amongst cyclists and offers features ideally suited to riders, such as an internal bicycle holder, detachable tow bar and impressive load capacity.

Emily Burns, Communications Manager for ŠKODA UK, comments: “We’re delighted to be involved with such an amazing cause. Our support vehicles will be there to assist at every stage of the route, to help riders as they raise vital funds that will make a difference to so many lives. We wish the cyclists all the best in what is set to be a remarkable journey of dedication and commitment.”

The Duchenne Dash raises money for the Duchenne Children’s Trust, a charity which aims to fund treatment and find a cure for Duchenne Muscular Dystrophy, the most common fatal genetic disorder to affect children, and to do so within a decade, to End Duchenne in Ten. Approximately one in 3,500 boys are born with Duchenne Muscular Dystrophy and there are around 300,000 sufferers worldwide. The Duchenne Children’s Trust has raised more than £1million since its launch in October 2012, and is helping to fund clincial trials and other research into treatments and a cure for this disease within a decade.

Article source: www.skoda.co.uk

ŠKODA’s worldwide deliveries increased 15.5% to 89,600 cars in April (April 2013: 77,600), making it the best April in the company’s history. ŠKODA grew by 20.7% in Europe, in China by 7.6% and in Russia by 3%. The new ŠKODA Octavia has proved to be a huge hit, recording an increase in sales of around a third. Deliveries of the ŠKODA Octavia even rose by almost 60% in Western Europe.

Mladá Boleslav, 13th May 2014 - “We are pleased to be continuing the positive trend of the last few months,” says Werner Eichhorn, ŠKODA Head of Sales and Marketing. “Our attractive and young model range is inspiring more and more customers. After achieving the best April ever, we have seamlessly continued our sales record from the first quarter.” The brand sold more cars in the first three months of the year than ever before in a first quarter.

Over the coming months, the manufacturer plans to continue the most comprehensive model campaign in corporate history with new models. Later this month the new ŠKODA Octavia G-TEC – the first Octavia to run on natural gas – will be celebrating its premiere. The new ŠKODA Octavia Scout will be released on the markets this summer. In addition, three new sporty Monte Carlo versions of the ŠKODA Yeti, ŠKODA Rapid Spaceback and ŠKODA Citigo will be coming out soon. The company will also be introducing the new ŠKODA Octavia and the ŠKODA Rapid Spaceback in China – the brand’s largest individual market – in the first half of this year. The ŠKODA Rapid has complemented the brand’s model range in Russia since April.

Article source: www.skoda.co.uk

On Saturday 26th April, Trust ŠKODA Wolverhampton hosted the final of a charity cycling challenge in aid of Cancer Research UK. Double Olympic gold medalist and five-times world champion, Ed Clancy, went head to head with local cyclists in an ultimate Wattbike challenge. The live final saw two local cyclists win a VIP ŠKODA trip to an alpine stage at this year’s Tour de France.

Milton Keynes, 29th April 2014 - With time trials taking place from 16-25 April at Trust ŠKODA retailers in Wolverhampton, Stourbridge and Redditch, the live final on 26th April saw the nine fastest cyclists compete in a series of heats. The fastest three from the heats, Peter Edwards of Hall Green, Thomas Gregory of Halesowen, and Adam Holmes of Stourbridge, then went on to experience a once in a lifetime opportunity to take on Ed Clancy himself, in a battle of the Wattbikes.

Article source: www.skoda.co.uk

ŠKODA will be encouraging motorists to get as comfortable as possible in their cars, as part of a new four-week-long TV advertising campaign for its spacious and luxurious flagship model Superb. Research by the vehicle manufacturer has revealed that after passing their driving test, an average person will spend at least three years of their life at the wheel. This is the equivalent of driving the 478,700-mile return journey from Planet Earth to the moon.

Milton Keynes, 1st May 2014 - Following a detailed analysis of data, the Czech carmaker has uncovered some of the most time consuming and arduous obstacles that motorists face in those 36 months. Traffic signals are one of the biggest barriers to staying on the move and cause individuals to be stationary for over 260,000 minutes (equivalent to six months) whilst waiting for a red light to turn green. Getting caught in a herd of sheep is comparably quick, with people only being held up for 20 seconds throughout their driving career.

In addition, the research illustrates that generosity comes at a cost, because a total of 528 hours-or 22 days-is spent sitting in a car waiting for loved ones to arrive. In addition, to keep vehicles looking sparkling clean, nearly an entire day is spent in and amongst the bristles and water jets of a car wash. All of these thought-provoking findings will be shown during a new commercial for ŠKODA’s top of the range Superb which will be aired on the UK’s TV screens from this Sunday, 4th May.

Sarah Chapman, Communications Manager for ŠKODA UK said: “The new advert celebrates the very best of our Superb flagship model. How a person feels in the driving seat and the level of comfort of passengers are critical factors in making any journey a pleasurable experience – qualities that the Superb brings with class-leading levels of space. The Superb also delivers on practicality, value for money and a low carbon footprint, which are all of prime importance when choosing a car.”

Article source: www.skoda.co.uk

ŠKODA has confirmed its position as the nation’s most satisfying car brand with a fourth successive overall victory in the annual Auto Express Driver Power customer satisfaction survey. ŠKODA also triumphed in five model categories, making it the most successful brand in the 2014 survey.

Milton Keynes, 23rd April 2014 - The 2014 Auto Express Driver Power survey attracted 50,000 respondents who were asked to judge their car in a number of key areas, from ride quality to practicality. The ŠKODA Yeti recorded the highest satisfaction score in the entire survey (92.78%), repeating its victory in 2013, with the Citigo (92.62%) and Superb (91.68%) completing a clean sweep of the top three positions.

Steve Fowler, Editor-in-Chief of Auto Express said: “This is a spectacular result for ŠKODA, with the top three cars in our Driver Power survey of over 50,000 car owners. It proves once again that ŠKODA is building cars that owners genuinely love and would heartily recommend to others.”

Adding to ŠKODA’s unprecedented achievements were five category victories, with the Yeti named Best Off-Roader / SUV, the Citigo named Best Supermini / City Car, and the Superb named Best Family Car. The Citigo also finished top of the table for Running Costs, while the Yeti was judged by readers to be the best for Ease of Driving.

Commenting on the 2014 Driver Power results, Alasdair Stewart, Brand Director for ŠKODA UK said: “This is another incredible result for ŠKODA. We’re delighted that our customers are so passionate about their cars. We know that expectations are higher than ever, so to lock out the top three positions in this year’s survey is a great achievement for everyone at ŠKODA.”

The Yeti’s back-to-back victories in the Auto Express Driver Power customer satisfaction survey makes it one of ŠKODA’s most decorated models. To date it has won more than 25 industry, media and customer satisfaction awards, including Auto Express Car of the Year (2010), Top Gear Family Car of the Year (2010) and Honest John Car of the Year (2011).

Article source: www.skoda.co.uk

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